Learn to make great sites
Browse popular resources, courses and guides to find out how to make great content for your visitors.
Take Webmaster Academy
Take this course to find out how to create a great website with valuable content and have it findable in Search.
Follow Webmaster Guidelines
Follow our design, technical and quality guidelines to help Google find, index and rank your site.
Find out how search works
Find out how Google crawls, indexes and serves your site to users. See policies we set to keep spammy websites out of search results.
Get advanced resources for developers
Make sure that your site is mobile-friendly.
Take the Mobile-Friendly Test
Check if your pages meet Google's mobile-friendly criteria.
Read the Webmasters Mobile Guide
Find out how to go mobile-friendly with quick start tutorials, mobile SEO tips and common mistakes to avoid.
Download the 5-step mobile checklist
Follow this checklist to remind yourself to test your site, consider your users and pay attention to speed.
Do you need an SEO?
Understand the pros and cons of hiring an SEO (search engine optimiser) and what specific questions to ask potential companies.
Read the SEO Starter Guide
Find out how SEO works, improve site structure, optimise content, deal with crawlers, promote content and analyse site traffic.
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